Adding shadows to your product images can upgrade your catalog to the following level, but since you should only practice one type of shadow during all of your images to keep consistency, it isn’t always easy to determine which type to use. Don’t fret! Understanding that each shadow style is individual and equally makes your produce pop may ease your anxieties about making the opposite choice.

Shadow types are only chosen based on preference, so there is no “right” or “wrong” shadow type. Just want the look that you like satisfying and use that look in all of your product images so that your program appears professional service of drop shadow to consumers.


There Are Three Main Types Of Shadows:

  1. Natural shadows
  2. Drop shadows
  3. Reflection shadows.

Using the example of commodity images of sunglasses, correctly create each of these three shadow types in Photoshop.


The Importance of Consistent Alignment:

Before we get into the three top types of shadows, let’s discuss the significance of the uniform alignment. When you’re editing large amounts of product images, cropping and straightening every picture, in the same manner, is profitable for the look of your product pages. The sites highlighted below follow strict alignment rules; as you will see, the consistency indeed pays off by making the website look clean and professional.

It is also important to know how to shape and control light, eliminating reflections and other unbecoming distractions like bright spots.


The simplest way to accomplish this level of agreement is to create detailed alignment patterns and templates for photographers and image readers to follow.  Another way is to use the same shadowing in every picture.


A drop shadow, which reflects direct sunlight from above, can add an individual and exciting effect to product images. Drop shadow is one of the quickest and easiest to think using and can make a stand out instead of swimming on a white background.


  • Create a new layer and select it with a white background.
  • Move your recently-created white layer to the underside of the layer stack.
  • Make a tight range around just the subject and refine your selection’s boundaries to be less harsh.
  • Create a cover from your selection. Depending on whether you choose the background or the subject themselves in your collection, you may need to change your mask to make sure that the subject is what shows instead of the background.
  • Make an elliptical selection around the base of yours subject.
  • Using the oval selection, create a new curves layer underneath your photo layer.
  • Adjust the sliders so that your choice becomes very dark and feather the edges.
  • Select a very feathered brush at 30% opacity and brush around the edges of your selection to form a beautiful fall of the shadow.
  • Make confident that the areas immediately under the photo-eye frames are mysterious and that the shadows lighten from beyond. If the shadow looks too dark, lighten the layer’s darkness.
  • It will help everyone for marketing their product.